my journey to

MEANINGFUL

CREATION

My name is Joey. Born and raised in the south of the Netherlands, 36 years ago, as the eldest of triplets. After graduating in 2013, I stumbled into online marketing through a minor in E-business. Two years later, I knew: this wasn’t it. I missed creativity. I wanted to create something that moves people, with impact and depth. I was fascinated by video creation, but was I really going to start a four-year degree all over again? Nope.

Pixels
palm trees
& passion

I made a radical decision: I quit my job, gave up my apartment, and left for Asia. For one year and three months, I traveled as a digital nomad, learning about digital content creation in a practical and self-taught way every single day, all while being surrounded by stunning Asian nature.

from NOMAD to now

After returning to the Netherlands, I moved to Amsterdam in 2018, determined to continue pursuing my creative path. I worked on entertaining YouTube content at Talpa Network and on digital campaigns at fashion label JOSH V, among other things.
In 2022, I felt it was time for a change. I stepped into freelance life to create content with more freedom and autonomy, entirely on my own terms. This way, my work became more aligned with my interests and my mission: to create with purpose.
Curious about what I create or interested in collaborating on something beautiful?

my journey to

my journey

to

meaningful

creation

My name is Joey. Born and raised in the south of the Netherlands, 36 years ago, as the eldest of triplets. After graduating in 2013, I stumbled into online marketing through a minor in E-business. Two years later, I knew: this wasn’t it. I missed creativity. I wanted to create something that moves people, with impact and depth. I was fascinated by video creation, but was I really going to start a four-year degree all over again? Nope.
I decided to take a more drastic route. I quit my job and gave up my apartment to travel indefinitely, allowing myself to fully focus on developing skills in digital content creation and building a portfolio. I had a strong sense that this was the path I was meant to follow.

Pixels
palm trees
& passion

For one year and three months, I traveled through Asia as a digital nomad, learning about filming and digital content editing in a hands-on, self-taught way every single day, all while being surrounded by the stunning beauty of Asian nature.

from NOMAD to now

After returning to the Netherlands, I moved to Amsterdam in 2018, determined to continue pursuing my creative path. I worked on entertaining YouTube content at Talpa Network and on digital campaigns at fashion label JOSH V, among other things.
In 2022, I felt it was time for a change. I stepped into freelance life to create content with more freedom and autonomy, entirely on my own terms. This way, my work became more aligned with my interests and my mission: to create with purpose.
Curious about what I create or interested in collaborating on something beautiful?
© 2026 Joe's Flow
Contact
Joey Baeten
joeybaeten@gmail.com
+316 4209 9464
SHALL WE begin?